WELCOME TO FRULA BEAUTY
New Zealand Made, Luxury & Clean Skincare Made Simple & Accessible. Our goal is to provide luxury clean skincare to more women without the price tag or compromising on the quality.
WE KEEP IT REAL #LOVEYOURSKIN
For us it is all about realistic results. We want you to love the skin you are in. All skin should be celebrated!
BY WOMEN, FOR WOMEN
With the constant increase of cost of living, Frula was founded by Erna Basson, a mum of 2. Looking for an affordable luxury clean skincare product, that will work for her sensitive & dry skin, and to no availability, Erna decided to create an affordable luxury skincare product that works, not only for her but for millions of other women struggling with the same problem as her - A budget friendly luxury clean skincare range.
WHAT IT MEANS TO US
Our definition of clean beauty is to harness the power of nature by formulating our products with plant & fruit based ingredients. All our products comply with the US Clean at Sephora program, which means we exclude harmful ingredients from our formulations.
THE MAIN ATTRACTION
With so many skincare products on the market, the question is how do we stand out? We use Aloe Vera as our main ingredient, which is known in the skincare industry as “the magic plant”. Aloe Vera as a main ingredient is mainly found in skincare products sold in high end beauty retailers at much higher price points. We make luxury clean skincare more accessible.
CLEAN FORMULAS, GLOWING SKIN
All our game changing products are happily made in New Zealand. We create our formulas with the highest grade of naturally derived ingredients. We offer complete transparency of what is and what is not in our formulas for your peace of mind
THOUGHTFUL SKINCARELEARN MORE
No nasty ingredientsAll our products are Vegan Friendly, SLS, SLES, Silicone & Paraben Free.
Made From Naturally
Derived IngredientsAll our products are free from harmful ingredients and comply with the Clean at Sephora program
We Love AnimalsWe make skincare products with love for all. We are PETA certified
New ZealandProudly made in NZ & Fernmark registered
New & Now
Rosehip Hydrate & Glow Body ButterRegular price $22.00 NZDRegular priceUnit price per
Rosehip Hydrate & Glow Face OilRegular price $27.00 NZDRegular priceUnit price per
Super Hydrating MoisturiserRegular price $22.00 NZDRegular priceUnit price per
Brightening Vitamin C SerumRegular price $27.00 NZDRegular priceUnit price per
Gentle Foaming Face CleanserRegular price $19.00 NZDRegular priceUnit price per
3 Phase Micellar Cleansing WaterRegular price $16.00 NZDRegular priceUnit price per